I wanted to take a moment to share a special offer from Brilliant Earth because their focus is one I wish all jewelry stores would take. They are very much interested in only selling diamonds and precious gems that are conflict free; so much so that they’re willing to go to great lengths to keep blood diamonds off the market.
In honor of Earth Day, any ring purchase you make on their site all this week will also get you a free limited edition Green on the Inside recycled sterling silver charm necklace, set with an ethically sourced green sapphire.
They’re also gathering signatures for an important petition, and I do believe they say it best:
“Our mission is to support communities harmed by the diamond trade, and lead the jewelry industry towards the greater good. Sadly, many diamond mining operations support oppression and dramatic human rights abuses. In an effort to reform the diamond industry, we have launched a petition on Change.org to help consumers make their voices heard in the call for industry reform. Brilliant Earth will donate a dollar for every new signature on the petition to end blood diamonds up to $10,000! We would love for you to help spread the word to help us achieve our goal of 10,000 signatures.”
That’s amazing to me – up to $10,000 donated from this one company! With commitment like that, I think there’s hope for the diamond industry. Please swing by and take a look at Brilliant Earth’s site, and definitely get your signature on that petition! Mine is.